PriceWaterhouseCoopers

DigiMedia was responsible for campaign concept,theming, creative, design,writing and production of all materials for a national recruitment campaign in Canada. Working with PriceWaterhouseCoopers’ (PWC) stringent brand standards, we integrated print ads/collateral, flash presentations, website integration and an interactive multimedia CD into PWC’s global brand and delivered it all within a custom designed print piece. The campaign connected with the target audience so effectively that developed similar campaigns over the next two years.